What if our organic kale was just kale, and the conventional chemical sprayed kale had to be called “chemical kale” ? Our impression of food would change our realisation that our food is grown with chemicals would be clear. We may then consider their impact on our health, or how our food choices impact biodiversity. Our food is probably one of the most valuable investments we can make, and our decisions affect us deeply, and over time they take their toll. Look at the rise of obesity, diabetes,