Moonpig is launching it “trusted brand” strategy, partnering with well-known brands like The Entertainer to provide a choice ...

New data suggests modern corporate-NGO partnerships are increasingly driven by “strategic alignment and long-term impact”.

The clamour over tickets to see Oasis coming so soon after Taylor Swift’s successful run of enormo-gigs this summer is indication of how much the great British public likes to gather in person. It’s ...

Restrictions on the advertising of foods high in fat, salt or sugar (HFSS) have long been on the table. Yesterday (12 September), the government confirmed the restrictions on TV and online advertising ...

Do you want to be more effective and increase your confidence? There’s still time to enrol on September’s Mini MBA in Marketing, Brand Management, and Management courses. The courses, led by marketing ...

There aren’t many corporate conferences that go viral. But when a video of a tongue-in-cheek rap battle between graphic design content creator Roger Coles and a Canva ‘enterprise client’ at the ...

The travel industry has been going through a period of intense transformation over the last 10 years. The advent of new ...

Elevating customer experience, facilitating ‘win-win’ brand partnerships and reconnecting with ‘lost’ customers; there’s much more to affiliate marketing than you realised. The model of affiliate ...