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My YouTube creator obsession has me fascinated by an ongoing trend I’ve noticed in the CTV industry: A lot of companies that ...
Roku's video advertising business has really been booming lately, as CEO Anthony Wood shared on a call with investors ...
NBCU’s streaming losses were down to $100 million in Q2 from $348 million YOY, representing significant progress toward break ...
Criteo’s Q2 earnings report on Wednesday was marked by flatness. Total revenue for the quarter inched up to $483 million, a 2 ...
DCG's new tool analyzes the given moment – culturally, politically and economically – to understand how to best target its ...
"We have a conviction that superintelligence is going to improve every aspect of what we do,” Mark Zuckerberg told investors ...
While Reddit's ad business is ascendent, it's still working on a strategy for getting the most out of its generative AI deals.
Kokai transition to Nielsen’s transition to its Big Data + Panel offering, we go inside customers’ challenges with these two transforming platforms.
Ride-hailing app company Curb Mobility is bringing TikTok's user-generated content to Taxi TV, its network of more than ...
Now that upfront negotiations are almost over, the industry appears to have settled back into its default position of being ...
When used strategically, AI can produce content on par with the quality of marketers' work. What does that mean for the job ...
AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...
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