UFC Lands $7.7 Billion Deal with Paramount
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Joe Rogan loves doing UFC commentary … so long as it doesn’t numb his mind. Hopefully the executives at Paramount, who recently inked a longterm deal with UFC worth $7.7 billion, don’t make the same mistake as FOX and try to turn Rogan into a “sports guy” for the upcoming fight cards,
The seven-year agreement announced August 11 will give the Skydance-owned Paramount exclusive access to all UFC events in the United States starting early next year, including 13 annual, numbered “marquee” events plus 30 so-called Fight Night bouts.
The UFC recently signed a broadcast deal with Paramount+ that will average $1.1 billion annually, dwarfing the MMA powerhouse’s previous ESPN agreement ($550 million/year). The promotion’s president and CEO,
It didn’t take long for David Ellison, the fresh-faced millennial owner and CEO of Paramount Skydance, to make a statement. Just five days after the merger between Paramount and Skydance closed, the scion of Oracle’s Larry Ellison reached into his deep pockets to acquire seven years of broadcast
TKO Group Holdings announced Monday it signed a UFC media rights deal with Paramount to stream events on Paramount+ with select broadcasts on CBS.
UFC parent company TKO’s new combat sports endeavor Zuffa Boxing is expected to land with Paramount CBS. That’s according to Front Office Sports, who reports that the media conglomerate is in ‘advanced talks’ to sign the new boxing league.