Smith Entertainment Group revealed Utah Mammoth as its official team name on Wednesday. Here is how fans reacted.

As always, the fans on social media have strong opinions. Here's what they think of the Utah Mammoth's new name and branding.

The Utah NHL Franchise has finalized plans for a new mascot and logo. The team will now move forward as the Utah Mammoth. The ...

More than 10,000 years ago, the Mammoth roamed Utah with a roar, tusks up as fierce defenders of their herd as these 14-foot ...

To be fair, the Mammoth aren't the first NHL team to go without the plural. The Seattle Kraken, the Tampa Bay Lightning, the ...

Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds ...

The announcement, made at 8 a.m. MT via social media and the team’s website, generated a major buzz. The team’s promotional ...

The NHL's Utah franchise has officially announced that its new permanent name will be the Utah Mammoth. After several rounds ...

An initial list of 20 possible names was narrowed by fan vote last June to what the team announced as six finalists: Utah Blizzard, Utah Hockey Club (Utah HC), Utah Mammoth, Utah Outlaws ...

The Mammoth name carries deep historical and symbolic significance. Mammoths are known for their herds, which moved swiftly across the land, much like the fast-paced action of an NHL game. This ...

All NHL teams conjure up images of ice, but Utah’s new team name goes further by invoking an ice age. Utah Mammoth, welcome to the league. The franchise, which went by Utah Hockey Club this ...

Utah’s NHL team is now called the Mammoth. The team announced its new name, logos, jerseys and branding Wednesday morning, concluding a 13-month decision process that included a seemingly ...