After countless surveys, fan votes and over a year of legal battles and deliberation, Utah's NHL franchise has landed on the ...

There was a lot of public relations speak when the Utah Hockey Club unveiled its new nickname, branding and logo to the Utah ...

Team introduces permanent brand identity including colors, logos, and jersey designs ...

Utah Mammoth. That is the permanent brand identity of Utah’s NHL franchise after a 13-month process that included four rounds of surveys and more than 850,000 votes, the team announced Wednesday.

According to NHL.com, Utah’s new primary logo, the “Mountain Mammoth,” includes the snow-capped Wasatch Mountains on the ...

As always, the fans on social media have strong opinions. Here's what they think of the Utah Mammoth's new name and branding.

It's a pretty solid logo that won out in the end. 'Mammoth' is a cool name, and the mountain aspect of the mascot's crown ...

The Utah Hockey Club has finally revealed their long-anticipated team name. For the 2025-26 season and onwards, they will be ...

The community chose the Utah Mammoth brand, and it stands as a symbol of who we are, where we came from, and the unstoppable force we’re building together,” the Smith’s said in a statement.

Smith Entertainment Group announced Wednesday morning that Utah’s NHL team will now be known as the “Utah Mammoth.” Four ...