This case study describes how Frito-Lay, a potato chip brand in Canada, added a personalised video function to revitalise a successful campaign. The brand's 'Do Us a Flavour' campaign had run ...

She was president of PepsiCo Foods Canada, now will lead Quaker Foods and Frito-Lay, representing more than $21 billion in net revenue.

Frito-Lay is recalling 13-ounce bags of its Lay ... based supplier SunFed Produce were recalled across 26 states and Canada due to what health officials suspected was a salmonella outbreak.

This particular variety has been coveted by many American fans for years, previously available only in Canada or other regions. Frito-Lay in urgent limited recall of popular potato chips in number ...

Frito-Lay shared that a limited number of its 13 oz. bags of Lay’s Classic Potato Chips contain undeclared milk Kimberlee Speakman is a digital writer at PEOPLE. She has been working at PEOPLE ...

The chips proved to be so popular they were eventually rolled out nationally by Frito-Lay in 1966. Follow BI Video: On Twitter More from Retail In the early days of Disneyland, a restaurant named ...