Burger King's updated Whopper retained the original burger's flavor but had a thicker bun and held together better.

Burger King announced on Thursday that it will "elevate" its iconic Whopper burger with a premium bun and better mayonnaise.

Burger King announces its first Whopper update in nearly a decade, featuring a premium bun, better tasting mayo and new box packaging while keeping the same beef patty.

Burger King is testing AI-powered headsets that can recite recipes, alert managers when inventories are low and even track how friendly employees are to customers ...

It's a cherished historical chestnut now, but when Converse had NBA stars rap to promote their new "Weapons," it changed the game.

The system will gather data points from employees’ interactions with customers using keywords like “welcome,” “please” and ...

Burger King launched its new AI chatbot, "Patty" in February. The company said the technology can assess employee friendliness.

The voice-controlled chatbot will live inside employees' headsets. The company said the AI is trained to recognize when its low-paid workers utter phrases like "welcome to Burger King," "please" and ...

The years-long Reclaim the Flame program will continue with a renewed emphasis on core menu food quality and accelerated ...