Sony has officially entered the electric vehicle (EV) market with its new model, the Afeela 1. This innovative vehicle, developed in partnership with Honda, aims to redefine the driving experience ...

Electric vehicles (EVs) tend to be at the forefront of high-tech minimalist cabins, and the 2026 Afeela 1—the brainchild of Sony and Honda's joint venture, Sony Honda Mobility (SHM)—is no exception.

Yamaguchi added that taking reservations online for the Afeela 1 would be a “bridge without any hassle,” which, intentionally or otherwise, may say a lot about how the joint venture views the ...

Sony Afeela might be just what this sleeping self-driving EV industry needs. There, I said it, and it's a change of heart ...

In a little over a year, Sony Honda Mobility expects to launch the Afeela 1, a battery-electric sedan that’s been very visibly half a decade in the making. When I ask CEO Yasuhide Mizuno about ...

If it's worth at least $102,900, consider being one of the first in line to reserve the Sony-Honda Afeela 1. The electric sedan, a joint venture between two of Japan's top consumer technology ...

The Afeela 1 sedan, set to hit the road in 2026, will start at $89,900 for the Origin trim and $102,900 for the Signature trim. Both models will come with a three-year complimentary subscription ...

The Sony car is almost here. After its creation via a joint venture with Honda in 2022 and two years’ worth of prototypes, the electronics giant’s Afeela brand is finally taking reservations ...

But while preordering has opened, there’s a catch. For the time being, the Afeela 1 will only be available for preorder in California. When asked, the automaker said it isn’t ready to share ...

Sony has been trickling out details of the Afeela brand it launched with Honda ever since it unveiled the EV in 2023. But it's held back one big detail -- until today. Sony CEO Kenichiro Yoshida ...

Sony Honda Mobility (SHM) has partnered with Netherlands-based HERE Technologies to integrate advanced location data and technology into its new electric vehicle (EV) brand, Afeela. This ...

The result is the Afeela 1, an electric sedan that just had a splashy coming-out party at this year's CES technology show. But is it already behind the times? We're sizing up it against another ...