In the US, cross-industry group the Coalition for Innovative Media Measurement (CIMM) has launched an action plan to ...

Ipsos has launched Collective Innovation, an AI-enabled program promising to help business, marketing and insight leaders ...

LA-based integrated insights and marketing agency Bovitz has appointed LRW / Material veteran David Sackman as its new CEO, ...

ESOMAR has updated its Code of standards, in collaboration with the International Chamber of Commerce (ICC), to reflect ...

European data collection firm Norstat has acquired Rotterdam-based Sample Solutions, which focuses on high-quality B2B and ...

Nielsen has added CTV coverage to its Ad Intel product, giving clients a more comprehensive view of spending on the ...

In New Orleans, research data and fraud prevention solutions provider Rep Data has announced the launch of a 'No-Fly' list, ...

Denmark's broadcasters have extended Nielsen's contract to provide the country's official viewing currency, until the end of ...

Radius Global Market Research has appointed former GutCheck and Woxi leader Rob Wengel as its new CEO, replacing MD Chip ...

London-based ad impact prediction firm DAIVID has launched a tool which it says instantly measures the effectiveness of ...

In India, Ipsos has announced it is augmenting its product testing capability with synthetic data, promising faster insights ...

Technology researcher Forrester has launched the Total Experience Score, a new metric that integrates its existing CX Index ...