In 2025, advertisers don’t just need AI - they need AI that comes to them. Too many "AI-powered" solutions still require ...

In today’s Digest, we discuss Trump’s warning of tariffs on nations discriminating against US tech, Elon Musk’s xAI suing ...

This week John is joined by Andy Duke of Kinesso, who breaks with tradition and opts for Yorkshire Tea instead of coffee, a ...

Experian's household consumer insights and expertise will now be integrated into FreeWheel’s ecosystem, including FreeWheel’s ...

Whether AI takes over or takes the quarter off, one thing won’t change: the Q4 circus rolls on, bigger and louder than ever.

In today's ExchangeWire Digest: Walmart grows ads business by 46%; TikTok draws backlash for mandatory AI tool; OpenAI ...

Today, (26th August, 2025) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a new ...

Pixalate, the leading global platform for ad fraud protection, privacy, and compliance analytics, today (26th August, 2025) ...

Advertisers can now connect with audiences more precisely and privately than ever before. AdLarge, a leader in audio ...

Pixalate, a global market-leading ad fraud protection, privacy, and compliance analytics platform, released its Q2 2025 ...

Smarter audiences don’t abandon traditional targeting models; they enhance them. They layer in behavioural signals that reflect how people are actually moving through media: what they’re watching, ...

From demographics to "Oh, you shouldn’t have " Remember the "good old days," when targeting meant picking a demographic? Age, location, maybe income bracket, and a creative you hoped would land. Cold, ...