Google's value exchange with content creators has collapsed – and the web's business model is cracking, according to Matthew ...

Google recommends unpinning headlines for better ad strength, but does that improve performance? A data-backed look at what ...

Whether they’re digital natives or prefer traditional channels, today’s customers share one expectation: relevance, wherever ...

Google’s new AI Max for Search sparks mixed reactions from advertisers, blending automation promise with concerns over ...

Google AI Overviews target informational queries, but commercial and navigational queries are rising, new Semrush data finds.

Searches on Apple’s Safari browser declined for the first time last month, and Apple’s senior vice president of services Eddy ...

Google will deprecate Structured Data Files (SDF) v7 on Nov. 4, requiring advertisers to migrate to v7.1 or higher to avoid ...

Only 9% of links in LLM results point to branded domains. Explore the data, learn what this means for your web strategy, and ...

Explore why Google search may feel worse, why it isn’t necessarily worse, and how shifting dynamics shape the search ...

ChatGPT's search shopping features are here. Here's what we know about how product results are selected and results are ...

When Google answers first, how do you stay visible? Explore actionable SEO tactics for AI Overviews and long-term strategy ...

Learn how to use Google Ads Keyword Planner — from finding high-impact keywords to understanding search volumes and forecasts ...