The contest is a part of Sobeys summer campaign, "So Canadian," which spans a range of social and digital tactics.

Fizzooka started on Fortnight and exploded on Reddit, with a 400% increase in talk about the CPG brand during the campaign.

QSRs, retailers and airlines fuel ad activity across Canada, according to the latest AdEase data for the week of May 26 to ...

The company is also bringing its CTV and Noovo offerings to Crave and partnering with The Trade Desk for seamless access to ...

Former co-CEO Troy Reeb has stepped down and John Gossling will take on sole stewardship of the Canadian media company with ...

Contributor David Bray breaks down the ratings in five Canadian markets and finds changes could impact how radio is bought ...

Motorola Razr launches with OOH hologram The campaign strategy aims to promote the new phone around Rogers’ locations and high-traffic events in Toronto.

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Canadians' interest in sports was also underscored, as 28 million people tuned in to sports content through Sportsnet's ...