US Health Secretary Robert F. Kennedy Jr. said Wednesday that Starbucks CEO Brian Niccol has pledged to "further MAHA" the ...

Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

The influential former chief says doubters of the coffee chain’s comeback plan will be proven wrong.

Brian Niccol vowed to further align the company's menu with the administration's health goals, RFK Jr. said in an online post ...

What do this year’s rankings say about the state of the restaurant industry — and how brands can keep guests satisfied in a ...

The strategic review reflects mounting pressure from Chinese competitors. Starbucks’ market share plummeted from 34% in 2019 ...

Starbucks founder Howard Schultz endorsed CEO Brian Niccol’s “Back to Starbucks” strategy, introduced in September 2024.

Major food and agricultural groups are publicly positioning themselves as fans of the “Make America Healthy Again” movement, ...

Former Starbucks CEO Howard Schultz made a surprise appearance at the company’s Leadership Experience in Las Vegas.

These six terms are popping up more often in industry conversations, providing a glimpse at the next wave of trends.

Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s moneymakers – its cafes. Photo: Alexandra Larkin Speaking before a stadium of more than ...

Analysts said CEO Brian Niccol's turnaround plan holds promise because Niccol has successfully led prior strategic initiatives.