By making the most of Mikayla Nogueira's more than 16 million followers, POV Beauty exceeded all expectations on launch day.

Tweens and teens are spending a fortune on skin care products - some of which are marketed heavily on social media - but a ...

She now considers her Gel X habit an “unnecessary spend.” “Right now, it’s more important for me to have a one-bedroom apartment and have less money to spend on beauty than it would be for me to have ...

Summer is here, and that means a new batch of protective style trends is emerging. From curly wigs to textured ponytails, see ...