Google releases updated guidance on merging GA4 and Search Console data via Looker Studio to enhance SEO insights.

Google added a new developer document and video explanation on how to use Google Analytics data and Google Search Console data together. One of the biggest confusions I see is when people try to ...

I am seeing a lot of renewed chatter within the SEO industry of a possible unconfirmed Google search ranking update touching ...

SeerInteractive conducted a study and found that paid and organic search results on Google are being impacted by AI Overviews and that AI Overviews are impacting click-through of Google searches a lot ...

Seer’s findings demonstrate how difficult it is to analyze and understand generative AI search engine results. Tracy McDonald ...

Take a look at the Rogue Waters console launch trailer for the turn-based tactical pirate roguelite developed by Ice Code ...

Migrations can break your site in ways you never expected. Address SEO issues before they cost you rankings, traffic, and ...

Understand the search techniques that hidden information discovered through Google Dorking. Learn to protect your data and ...

It's not some nefarious, underhanded trick to float older content to the top of rankings. Some publisher sites are seeing a ...

Google AI Overviews are contributing to the organic decline. But paid ad CTRs are down with or without AI Overviews shown.

Google’s latest move forces SEOs to rethink how they measure success. Here’s what you should be focusing on now.