If it feels like you've been seeing more ads on Prime Video lately, that's because the ad load has doubled since last year.

While the increased ad opportunities may open the door for more tailored and niche marketing campaigns, some media buyers ...

Under Cerejo’s leadership, Prime Video has rolled out a string of campaigns for flagship series like 'Farzi', 'The Family Man ...

Prime Video has quietly doubled its load, making good on a promise the streamer made last year to ramp up the number of ...

Amazon has quietly increased the ad load on Prime Video to between four and six minutes per hour, according to a report from ...

Amazon's push into TV advertising, especially via sports rights, is a bold strategy to unlock a $100B+ market opportunity.

Three and a half minutes per hour: that's how much advertising Amazon used to show on Prime Video. But now there is ...

YouTubers are starting to develop scripted shows, as Hollywood mines social media for creator talent.

A new report says Amazon has quietly doubled the amount of ads played on its Prime Video streaming service. Amazon has yet to confirm the news publicly.

According to new data from LinkedIn, 94% of the 3,000 B2B marketers it surveyed globally say influencer marketing is among ...

From left, Alexa Tietjen; Karen E. Fluharty, Founding Partner and Chief Strategist of Strategy+Style Marketing Group; and Brenda Tietjen, Marketin ...