Nike's Kendrick Lamar-fueled 'I Love L.A.' ad after Dodgers’ World Series win nods to the Drake beef and fuels L.A.–Toronto rivalry.

The Dodgers and Nike decided to "Squabble Up" right in front of Toronto, with this Kendrick Lamar themed ad after the World Series.

Nike's shift from "Just Do It" to "Why Do It?" reflects America's cultural embrace of hesitation over action, marking a troubling trend in brand messaging.

My colleague Mujib Mashal writes about how a huge victory on the cricket ground could change the lives of women and girls.

Highlighting the best sportswear brand ads after the Los Angeles Dodgers' World Series win, including Nike trolling Drake ...

In today’s game, football isn’t just about goals and trophies; it’s also about the logos printed on the shirts, the brands, ...

This is the second time Rose and Nike teamed up on the Shox MR4. In 2023, the duo launched two colorways – yellow/orange and ...

Sydney Sweeney went out for a run in a sports bra and cheeky sports, leaving fans demanding to know how the smell!

From Hunter Schafer’s horror-inspired short film for Gentle Monster to Jungkook’s steamy campaign for Calvin Klein, this is ...

Indian women's team stars have reportedly increased their brand endorsement fees from 25 to 100 percent since winning the ODI ...

Ching recently embraced this very approach in its campaigns, collaborating with some of India’s most celebrated directors, from Shaad Ali and Rohit Shetty to Ali Abbas Zafar, Maneesh Sharma, and now ...

The world's third biggest sportswear brand is cutting jobs and accelerating its revitalization program as it leans on core ...