For more than 40 years, kids have been begging their parents to take them to McDonald's. But was the first Happy Meal ...

T he McDonald's Happy Meal has been a part of the fast food brand since the 1970s. Debuting as an idea from one of McDonald's ...

From Happy Meal toys to cereal box giveaways, Lee Bofkin of Global Street Art delves deep into his agency’s archives to search out the best branded products. Lee Bofkin shows off an HMV poster ...

Bernstein Rein has had major clients over the years, but it’s best known for creating something a billion parents now ...

Did you know with a Digital Subscription to The Scotsman, you can get unlimited access to the website including our premium content, as well as benefiting from fewer ads, loyalty rewards and much ...

Television ads told customers Happy Meals would only ... Others within McDonald’s Corporation helped the Happy Meal evolve to make the toy into the staple prize for generations.

Television ads told customers Happy Meals would only ... Of course, others within McDonald’s Corporation helped the Happy Meal evolve to make the toy into the staple prize for generations.