The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.

The CCI’s initial review acknowledged Google’s significant market position in ad-tech services and accepted the Informant’s ...

Thinking 'digital marketing' is only about social media platforms like Facebook and LinkedIn would be a mistake. The actual ...

Morgan Ranch gains national spotlight with an exclusive feature in the highly-anticipated Google Super Bowl commercial.

had there been more effective competition in open display advertising. Krista Schade, general manager of lead plaintiff regional Australian publisher, The Riverine Grazier, said Google needs to be ...

CEO Sundar Pichai defended the dramatic increase on a conference call with analysts, who are raising new questions about capital spending.

Google's cloud business posted a 30% rise in revenue to $11.96 billion in the fourth quarter, slowing down from the 35% ...

Warner Bros. Discovery named two internal executives, Ryan Gould and Bobby Voltaggio, to lead advertising sales and strategy ...

Read more about how we personalise ads in the BBC and our advertising ... Peter (not his real name) is a product manager at a data storage company, which offers its people the Google Gemini AI chatbot ...

Sebastian Siemiatkowski, CEO of Klarna, has made clear he doesn’t believe the technology will simply free up workers to focus ...

Mac Security Bite is exclusively brought to you by Mosyle, the only Apple Unified Platform. Making Apple devices work-ready and ...