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General Mills revives a long-discontinued cereal called Twinkles from the 1960s, plus introducing a new 'Friends' themed ...

And it’s a cereal that has been discontinued since 1973. TODAY.com reports how General Mills intends to sell Twinkles at ...

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As companies attempt to figure out how they are going to be impacted by the US election outcome, an unlikely issue has emerged in the corporate calculus: The color of your cereal. “The first ...

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General Mills, Inc. (GIS) manufactures and markets branded consumer foods sold through retail stores. The Minnesota-based company’s principal product categories include ready-to-eat cereals ...

General Mills is digging into its vast cereal archives for a major throwback. This December, the maker of Cheerios, Wheaties and Kelce Mix is bringing back Twinkles, a cereal from the 1960s.

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