TV's suggestive "Launderette" Levi's advert was first shown 40 years ago, and sales went through the roof. The ad marked a ...

Written by The Glue Society’s Jonathan Kneebone The year will be remembered for the early evening of Sunday the 14 December ...

The King has revoked Cadbury’s Royal Warrant, 170 years after it was first granted. The renowned chocolate maker, which was a ...

Learn how advertising elasticity of demand (AED) measures the impact of ad spending on sales. Discover how AED can guide effective marketing strategies.

Although Newton himself was a recluse, a circle of zealous Newtonian men of science, described by historians as devoted disciples and even evangelists for Newton’s natural philo ...

For a while, Crumbl Cookies turned dessert into a ritual. Sunday nights came with a familiar reflex: phones in hand, feeds ...

The Chicago Manual of Style is an American English style guide published by the University of Chicago Press. The Manual’s guidelines for publishing, style and usage, and citations and indexes—known as ...

Google Ads has transformed from a simple PPC tool into an AI-driven ecosystem. Here’s how 25 years of evolution reshaped the marketer’s playbook. Google adds Waze ads to Performance Max for store ...