Exclusive: Top execs explain Apple’s chip philosophy: ‘We are not a merchant silicon company, trying to leave nothing on the table’
No other platform can touch our power performance per watt. That’s the tangible benefit to users,’ Tom Boger, Vice President ...
Apple MacBook Pro 2024: The powerhouse laptop is as impressive as ever, but for pros only.
Apple's latest MacBook Pro is a powerhouse of a laptop for professionals and prosumers. But if you're just looking for ...
Apple Mac mini (M4) review: it’s the cheapest way to get a Mac in 2024, but is it the best?
The Mac mini (M4) is on sale from November 8, 2024. The Mac mini starts at £599, which is for the Apple M4 processor with ...
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The incredible M4 Macs create Apple’s biggest challenge yet
The recent M4 Mac release shows that a simple chip upgrade isn't going to be enough to make users invest in a new Mac.
Apple Mac mini (M4) in for review
Bare mini-mum. Today we have with us the new 2024 Mac mini, which features a new design and the latest Apple M4 processor.
Save $125 on the Apple MacBook Pro M4 less than a week after launch
While the Apple MacBook Pro M4 launched under a week ago, you can already get a $125 discount on it. Should you get one?
I tested Apple’s new M4 iMac for 2 weeks. Here’s why I almost love it
Our tech reviewer always wanted a new iMac, and testing the M4 model has shown him the ups and downs of Apple’s latest ...
Apple Vision Pro's killer app is actually just working on your laptop?
What if you could work on your computer, but your computer was on your face? I'm not convinced this is Apple Vision Pro's ...
iFixit teardown reveals new Mac mini has a ‘repairable future’ despite compact design
Apple recently announced a new generation of the Mac mini, which introduced a new and much more compact design.
Apple’s new non-Pro desktops are powerful but not perfect
And in Apple’s line-up, the iMac is right behind it in terms of offering high-end mass market computing at a reasonable price.The new Mini still starts at $1000 and is smaller than ever, weighing ...
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These are the 9 early Black Friday deals on creative tech that I'd consider buying now
Black Friday 2024 seems to have come around earlier than ever. With Best Buy beginning its official Black Friday sale last ...
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Apple M4 is so powerful that when you think computer you should think of Mac Mini M4
We saw just how potent the Apple M4 could be in the iPad Pro, which was released in summer. Now, it is inside the new Mac Mini, iMac and MacBook Pro. And boy is it fast!