By taking advantage of Chartboost by LoopMe, publishers can develop new revenue streams, introduce operational efficiencies, ...

MarkApp, a global contextual advertising platform across CTV, mobile app, and web environments, has announced a strategic ...

Dollar General, known for its extensive network of over 20,500 stores across 48 states, is leveraging Kevel's Retail Media ...

Media buyers using LightBoxTV’s platform will now be able to align their campaigns more closely with actual consumer buying ...

Success with agentic AI is picking up across the advertising world. What stands out is how the most forward-looking teams are ...

Bearman is a seasoned ad tech veteran, having built the Unity Ads team in EMEA, led X’s MoPub business up through a USD$1b ...

On the supply side, AI helps respond to the market signals in real time to support various decisions backed by data. It ...

Connecting our Flight Control platform to LinkedIn gives brands and agencies the opportunity to scale not only B2B marketing, but other objectives not directly tied to commerce, like recruiting, ...

In today’s Digest, we discuss the launch of Netflix’s of in-house ad tech suite across EMEA, Roblox’s in-game merch sales and Netflix’s use of AI to seamlessly integrate ads into the streaming ...

Equativ, the leading independent media platform, announced at the Jounce SPO Summit in NYC that it has blocked all ...

In today’s Digest, DoubleVerify files a defamation suit against Adalytics, advertisers respond to Elon Musk’s antitrust ...

Co-developed by Displayce and J CDecaux, the "Airport Live Triggering" solution allows advertisers to activate their DOOH ...