Apple is adding more ad slots to App Store search results, creating new install opportunities while increasing competition ...

One early-career PPC mistake nearly took campaigns offline on Black Friday, but it became a defining lesson in staying calm, ...

A new Google Ads bug is preventing some advertisers from editing PMax asset groups, forcing teams to rely on Ads Editor as a ...

TikTok’s new U.S.-controlled joint venture could determine whether the app survives in America and reshape how foreign-owned ...

A Google Ads bug is causing the option to add account notes to disappear for some advertisers, complicating change tracking and documentation.

Agentic AI and custom-built tools are changing how PPC accounts are run – and what marketers need to focus on next.

Google’s Campaign Mix Experiments beta lets you test multiple campaign types and budgets together to find what works best.

Google is pushing more Demand Gen features (boosting shoppable and travel ads) into general availability, expanding its role ...

Elizabeth Reid’s affidavit warns that court-ordered data sharing would expose Google's IP, invite spam abuse, and put user ...

ChatGPT ads are coming soon, offering advertisers early access to a new impression-based placement inside conversational AI.

Google warns that a court-ordered ad syndication could expose its ad algorithms, increase click fraud, and deliver less ...

Consulting hours become donations as a well-known SEO turns outrage over ICE raids into rapid financial support for impacted ...