New regulations aimed at increasing the visibility and use of the Irish language has created a significant shift in public sector advertising. The rules require public bodies to dedicate 20 per cent ...

Matilda the Musical star Alisha Weir was joined by children from the Independent Theatre Workshop in Clonskeagh to launch a renewal of the sponsorship of the Bord Gáis Energy Theatre by the ...

Who do the Irish public trust to tell the truth? Healthcare professionals continues to rate highest, with trust levels declining for many others, the latest Ipsos B&A Veracity Index indicates. The ...

The Advertising Standards Authority (ASA), the independent advertising self-regulatory body responsible for promoting, regulating and enforcing standards of marketing communications in Ireland, has ...

The Marie Keating Foundation (MKF) and creative agency Boys + Girls have launched a new campaign, ‘Pay Attention to Your Pee’, aimed at encouraging men to be more mindful of their urination habits, ...

“It’s showtime!” The immortal words spoken by Michael Keaton in the original Beetlejuice movie are an appropriate catch-cry for a new campaign for the sequel, Beetlejuice Beetlejuice, now showing in ...

The finalists for this year’s Effie Awards Ireland showcasing creativity, strategy and insight in marketing effectiveness have been announced by the Institute of Advertising Practitioners in Ireland ...

Coca-Cola is Ireland’s biggest-selling brand for the 20th year in a row, topping the 100 Irish grocery brands league produced by Checkout magazine in partnership with NIQ Ireland. The soft drinks ...

Keith Lacy has been appointed by the Japanese agency Dentsu to head up its Irish operations following the announcement that Liam McDonnell is about to retire. A former president of the Institute of ...

The deadline for this year’s Marketer of the Year (MotY) nears with Wednesday, September 18, the final day for entries. As always, the judges are looking for candidates who have achieved outstanding ...