Gen Alpha is more interested in going to movie theaters than older generations and their favorite franchises are 'Roblox,' ...

While Roblox shareholders have also certainly noticed the early success of A Minecraft Movie, the market is not sending clear signals. The past-week’s decimation of the stock markets due to the ...

Surrounded by virtual cliffs and a cascading waterfall, dragon riders on Roblox's massive online gaming platform immerse themselves in a memorable scene from “How to Train Your Dragon." In the ...

Seven of the top 10 entertainment franchises trending with Gen Alpha movie-goers are video game properties like Roblox and ...

Roblox Corporation collaborated with the film-maker to create an in-game parallel to the central plot of the movie: Players in “Roblox” were asked to find three hidden keys across different ...

For Elf’s 20th anniversary, a whole bunch of Elf stuff is happening, including a Roblox experience from director Jon Favreau’s creative studio.

But now Roblox is making the leap from the games console to the silver screen for a film in which the stars aren’t famous faces but six British junior school children.

Train a virtual dragon? Film studios turn to Roblox and other games to reach young fans June 18, 2025Updated Wed., June 18, 2025 at 11:36 a.m.