Applied psychologists and marketers in particular conduct research to choose one action over another. Through their research, market researchers want to answer questions such as: What price should we ...

The applied research methods certificate, offered 100% online, is intended to prepare students in advanced research methods, primarily for the purposes of program and policy evaluation, but also for ...

The 21st century has seen the beginnings of a new revolution in psychology, one in which novel questions have been posed, research methods devised, and sub-fields created. It is an exciting time for ...

Our work focuses on understanding and developing interventions for anxiety disorders, stress, and coping with cancer. We study mindfulness and acceptance-based as well as exposure-based behavioral ...

Organizations of all sizes acknowledge the importance of consumer research. Multinational companies use advanced analytics and conduct large-scale studies to better understand their target market.