Running category sales surged in Q3, with Adizero shoes leading the charge as CEO Bjoern Gulden diversifies beyond the Samba.

Pop Mart’s Wang Ning and Laopu Gold’s Xu Gaoming lead a generational wealth shift — from property tycoons to consumer ...

A banned dye scandal shakes China’s beauty market ahead of Singles’ Day, exposing deep cracks in supply chain safety and trust.

From lychee wines to blueberry sparklers, ‘baijiu’ makers are diversifying beyond their core business as 70% of young Chinese ...

Scale transforms brands into generic alternatives, eroding emotional connection and desirability as expanded distribution ...

Marie-Claire Daveu, Chief Sustainability and Institutional Affairs Officer at Kering, speaks about the Group’s evolving sustainability trajectory, the vision behind the Kering Generation Award, ...

Country’s wealthy are trading visible status symbols for hyper-personalized wellness, elite education consulting, and ...

Ex-Dior designer Kim Jones joins Bosideng sub-brand Areal. After decades of fashion plays, can the Chinese downjacket giant ...

Japan’s luxury boom, once powered by a weak yen and tourist splurges, is shifting to more selective, value-driven spending by ...

Personal care giant adds Creed, Gucci, Bottega Veneta, and Balenciaga to its portfolio, unlocking fragrance potential in ...

The Louis Vuitton City Guide is no longer just cultural marketing — it has become one of the brand’s most valuable IPs and a ...

From Godmode’s global debut to China’s ‘otome’ game collabs, the fusion of gaming and beauty is redefining how brands connect ...