News

The Brazen MENA remit spans media relations, content development, influencer engagement, and storytelling the ‘all-inclusive’ ...
SPANDY connects brands and creative agencies in the MENA region with directors and photographers behind campaigns for ...
The Experience Abu Dhabi campaign was rolled out across social media, YouTube, OLV, display ads, CTV, OOH and search engine ...
As CMO, Omar Khaled will lead the CFI global marketing function, overseeing brand, digital, performance, and client ...
Impact BBDO's Ghassan Kassabji says that GEO reflects how search is evolving, and how mechanics and definition of visibility ...
Cannes Lions jury member Natalie Shardan invites brands to lean into bold ideas, stay rooted in culture and create ...
As an official sponsor of the FIFA Club World Cup 2025, Hisense’s growing presence in international sport demonstrates a long ...
Nissan Dubai’s Patrol Path turned storytelling into a lived experience – merging legacy, movement, and community across ...
Campaign Middle East rounds up the platform updates from July, including highlights from social media and content and ...
It’s about enabling discovery, enhancing engagement and adapting to the ways viewers connect," said Zee Entertainment's Adil ...
Read results of a new research on search advertising conducted by WARC, in partnership with TikTok and behavioural scientist ...
Every month, The Spin maintains an account of mishaps in the world of communications. Here are some we noticed in July 2025.