Recently turned unicorn Upstox has said that it will now allow investors to invest in initial public offerings (IPOs) and open demat account through WhatsApp. The company claims that it will be an ...

In 2009, when stock trading platform RKSV Securities (later rechristened Upstox) was launched, users needed to download a 30-page form, print it, fill it up, and courier it to the startup’s office.

Ratan Tata and Tiger global backed digital broker Upstox has been growing at a frenetic pace as it rides on ongoing mega trend of record number of first time retail stock owners opening trading ...