Doubling down on its recent success and popularity with celebs like Timothée Chalamet and Anitta, True Religion has launched ...

The campaign will be carried across several touch points including activations at the Super Bowl and Coachella.

True Religion has tapped Brazilian pop star Anitta to kick off its new marketing platform, called “Own Your True.” “Anitta ...

Thanks to her upcoming Netflix documentary (Larissa: The Other Side of Anitta), new music, and a just-launched True Religion campaign, Anitta is ready to show the world her true self. Her hope is ...

Private equity firm Acon Investments bought a controlling stake in True Religion, according to a press release Tuesday. Financial terms of the deal weren’t disclosed. Through the deal ...