In 2004, Procter & Gamble was looking for a hit. It had been two decades since the consumer products conglomerate introduced Tide liquid detergent, revolutionizing the way people washed their clothes.

The internet loves a good quirky social media challenge — but the latest popular challenge is downright dangerous. The Tide Pod Challenge encourages teens to place a Tide Pod on their tongue and ...

Before you decide between Tide pods and Costco's version of the convenient laundry products, check out what reviewers have ...

The average grocery store has hundreds of edible, non-harmful foods to choose from, so it confused many people when the "Tide Pod challenge," aka videos of teens popping Tide Pods into their mouths ...

According to the American Association of Poison Control Centers, more than 10,000 kids under the age of five were exposed to laundry detergent packets. It's called the Tide POD challenge online, and ...