While visiting Universal CityWalk Hollywood, we were able to go inside Sanrio Smile Shop and peek at the new menu for Hello ...

Loungefly has released a cute pink backpack featuring some of Sanrio's most popular characters, including Hello Kitty, ...

The Sanrio Smile Shop will be home to all things Hello Kitty and Friends. The shop will have backpacks with Hello Kitty’s iconic bow, spirit jerseys, embellished hats, specialty cups and mugs ...

For the 50th anniversary of Hello Kitty, Sanrio will release a total of 20 different acrylic stands featuring mascots wearing hats of the famous cat girl. These are in blind boxes so there’s no ...

The Hello Kitty and Friends Cafe and the Sanrio Smile Shop both open to the public Friday at Universal CityWalk. The Sanrio-themed cafe — the first of its kind in Los Angeles — is a can't miss ...

While Hello Kitty is an iconic character that has brought joy to millions for the past 50 years, it was recently confirmed that the iconic Sanrio character is not actually a feline as many have ...

The cafe debuted simultaneously and next door to the Sanrio Smile Shop, offering collectible merchandise such as backpacks, T-shirts and plush toys featuring Hello Kitty, Cinnamoroll, Keroppi, Kuromi, ...

Sanrio, with 30+ licensees, sees a transaction volume surge for multiple hit products. Recognizing Hello Kitty's unique "sense of companionship" and "friendship-oriented" qualities, along with the ...

For Hello Kitty’s 50th anniversary, Alifish, a copyright trading and innovation platform under Alibaba Pictures, went all-out with help from Sanrio and Tmall. More than 30 licenses served up 800 ...

These are words I never imagined saying, but as I sit cross-legged on a beanbag chair in my daughters’ playroom on a call with Los Angeles–based digital creator Sophia Torres, it takes less ...

Sanrio, with 30+ licensees, sees a transaction volume surge for multiple hit products. Recognizing Hello Kitty’s unique “sense of companionship” and “friendship-oriented” qualities ...

The first Hello Kitty and Friends Café in Los Angeles County will open at Universal City Walk on Friday. On the same day, an adjacent merchandise location, Sanrio Smile Shop, will open.