Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

To succeed in their role, product managers must understand the market, audience, and demand for a particular software, hardware, or service product. They must also have a deep understanding of ...

So much for buyout titans. The current crop of M.B.A. students has a new dream job: Product manager. More business-school students are setting their sights on tech company product-management roles, ...

Product marketing managers are responsible for developing effective marketing strategies and plans to communicate the features and benefits of new products to customers. They handle market research on ...