Gunjan Paliwal is Sr. Product Marketing Manager at Meta, which builds tech that helps people connect, find communities & grow businesses. In today's hyper-competitive business landscape, selecting the ...

Getting product and marketing teams on the same page is critical for a company's success. When they're not aligned, things can get messy: People misunderstand each other, resources get wasted, ...

Opinions expressed by Digital Journal contributors are their own. Product marketing is more complicated than ever in today’s cutthroat environment, requiring creative thinking and quick thinking to ...

In the early days, my company sold one product. Our flagship product. The bestseller. The one we’re known for. We built our business around the wired bra. And as a result, in ThirdLove’s building ...

How are generative artificial intelligence (GenAI) tools being integrated into consumer product companies? Do they improve product development, marketing strategies, and customer service? How do they ...

One of the main questions for anyone responsible for a company's marketing strategy is how to manage multiple products (or services) for the future as well as maximize product opportunities in the ...

Elk Home has expanded its product development and marketing teams with three new hires, furthering the company’s expansion following the corporate rebranding which began in January. Gil Sturtzel and ...

Elk Home welcomed the addition of several new team members this month, furthering the company’s expansion following the corporate rebranding which began in January. Gil Sturtzel and Jake Blake joined ...

Jeff Tompkins is a writer and teacher of English as a Second Language living in New York City. He was born in Hartford, Connecticut, in 1967 and was educated at Brown University and University College ...