Select users outside the US are seeing different pricing, with differences of up to 17%.
Sony has been caught using A/B testing and dynamic pricing to charge gamers different prices on the same products on PS5.
Sony is reportedly experimenting dynamic pricing in the PlayStation Store, which means users may see reduced rates in ...
The experiment, which includes 68 regions, displays differing prices for the same PS5 games. Sony is also testing personalized sales.
Sony's PlayStation Store is secretly showing different prices to different users, with discounts up to 17.6% on major games ...
The PS5 celebrated its fifth anniversary at the end of 2025, which makes now the perfect time to reflect on the console ...
The test will run between Friday, February 27, and Sunday, March 1, on PC and PS5, and to join, you’ll need to sign up for the PlayStation Beta Program. As previously announced, players will be able ...