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The NBA on NBC is back and has us feeling nostalgic
F or many people, myself included, the NBA on NBC represents the first era of NBA basketball they were alive for. To be clear, while there was a stint from 1954-62 in which the NBA was on NBC, the 1990-2002 run is a run that an entire generation of NBA fans grew up with.
STAMFORD, Conn. — The NBA’s return to NBC with a doubleheader on Tuesday night averaged 5.61 million viewers, the most-watched October opening night in 15 years according to Nielsen Big Data + Panel measurements and digital data from Adobe Analytics.