PVR INOX has launched Cine Career, an innovative hands-on learning programme that gives students a real taste of working behind the scenes in cinemas. Partnering with TimBuckDo, the initiative aims to ...
4700BC, while a fast-growing brand, has been a drag on profitability for PVR INOX. The popcorn brand clocked around ₹100 crore in revenue in FY25 and has been growing at a healthy 31–35% year-on-year ...
The episode comes at a time when food and beverage sales remain a critical revenue stream for multiplex chains such as ...
The divestment of Zea Maize enables 4700BC to grow under Marico, as PVR INOX reallocates resources to focus on its core ...
PVR INOX sells its snack brand 4700BC to Marico for ₹226.8 crores, enhancing its focus on core cinema operations.
PVR INOX has exited premium popcorn brand 4700BC, selling its entire stake to Marico for ₹226.8 crore as the cinema-born ...