Pepsi is taking another shot at its chief competitor with a summer marketing effort riffing on the iconic “Share a Coke” campaign, per details shared with Marketing Dive. Rather than sell bottles ...
Pepsi Pops Off in Pointed Message About 'Iconic' Coca-Cola Campaign originally appeared on Parade. Pepsi is taking direct aim at its biggest competitor—The Coca-Cola Company—in its new campaign. On ...
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Pepsi’s New Soda Is an ‘Iconic’ First for the Brand
PepsiCo is introducing a brand-new type of soda this year in two "bold, iconic" flavors. Mere months after PepsiCo acquired cult-favorite soda brand Poppi, the beverage giant announced it's launching ...
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