Pushing hyperlocal mobile advertisements is becoming increasingly viable for businesses as tech giants like Google, Facebook and Twitter, as well as startups, enter the space. One such hyperlocal ad ...

A Million Ads might more aptly be called A Billion Ads soon. The dynamic creative company A Million Ads (AMA), which focuses on the audio market, launched a new personalization product Wednesday that ...

Every business owner wants the same thing: to increase sales by driving greater traffic into their stores. From billboards to coupon packets, the goal is the same: more feet through the door, more ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. SEATTLE: Fisher Communications has invested $1.5 million in the company that helped launch its ...

LONDON--(BUSINESS WIRE)--Deliveroo, a leading online food delivery company in Europe and Asia, and Ad-Lib.io, the next-generation Creative Management Platform (CMP) for leading enterprise brands ...

Sponsored links in Google’s mobile search results are no longer “local,” according to the company; they are “hyperlocal.” Tricia Duryee reports that mobile consumers searching for business services ...

Car manufacturer Jaguar saw a 2.54 percent click-through-rate after running a location-based advertising campaign. During the “Jaguar: What Retailers Can Learn from the Intersection of Hyperlocal ...

This story was written by David Kaplan. The CBS (NYSE: CBS) Television Stations group is trying to build on its local strengths by offering a revenue-sharing partnership with local bloggers and social ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. The ad opens in a grocery store. The text on the screen says: “If life was like politics.” The ...

DETROIT -- The first U.S. advertising campaign for the new Ford Ranger midsize pickup focuses on an adventure theme tailored to a handful of cities. Titled "Tough Has More Fun," the series of ...

Blog Log runs daily in Express and attempts to capture a fraction of noteworthy commentary and interesting topics trending on the web. Donald Trump can’t stop tweeting about SNL. @quintabrunson notes ...