The company announced the upgrade Alexa+ last year, which is powered by generative artificial intelligence to be more conversational, smarter and personalized ...

Amazon has begun automatically upgrading some Echo devices to Alexa Plus for Prime users. The AI-powered assistant promises smarter conversations, but many users are unhappy with slower responses, ...

Why did Alexa’s voice change? Users say the new sound is jarring, emotional, and unexpected after Amazon’s latest update.