On Super Bowl Sunday, ads are often among the highlights. That may have been the case for some in Texas, as grocery store chain H-E-B created an ad for Super Bowl LVI. In the commercial, a rocket is ...

Metalheads rejoice. After first launching a brand shop in 2022, H-E-B appears to be leaning into a hardcore new aesthetic for ...

SAN ANTONIO — H.E. Butt Grocery’s new ad campaign, unveiled in a 60-second commercial during the Super Bowl, positions its stores as a source of value during these tough economic times, H-E-B ...

When it comes to Victor Wembanyama’s H-E-B commercial debut, it’s all in the Spurs star’s wrists. And arms. And wingspan. H-E-B’s popular Spurs ads are back, now with one of the grocery giant’s ...

Even regional Super Bowl ads are expensive and H-E-B, a regular advertiser for more than 20 years during the big game, has skipped buying time for the North Texas TV market. But not this year. With ...

Texas supermarket chain H-E-B returned to its usual lighthearted fare for this Sunday’s Super Bowl commercial with San Antonio sweetheart Eva Longoria inviting customers to film their own commercials ...

San Antonio-based H-E-B will air its fourth Super Bowl ad this Sunday in markets across Texas. The ad takes a humorous/Sci-Fi approach with nods to movies such as "Close Encounters of the Third Kind," ...

Victor Wembanyama has been in the South Texas spotlight since June, when the Spurs made him the No. 1 pick in the NBA draft. Now the 19-year-old rookie is ready for a different kind of close-up. New ...

H-E-B is known for making a special TV commercial for the Super Bowl on Feb. 11 and this year is no exception. The company is keeping the details of the 60-second spot under wraps except to say that ...

AUSTIN (KXAN) — Superbowl LIII is upon us, and with the big game come the commercials. Texas favorite H-E-B has a history of great Superbowl ads, and this year they say they want to bring some Texas ...

Look closely inside the bulging suitcase in this teaser photo for H-E-B's Super Bowl LVII ads produced by Dallas-based creative ad agency Plot Twist. Plot Twist Even regional Super Bowl ads are ...