Here's how the NFL's Gatorade tradition was born, this year's odds for the prop bet and which one we're throwing some spare ...

Kendrick Lamar’s second Gatorade ad uses “peekaboo” and a powerful voiceover to explore how loss fuels greatness. As the first musician to front a Gatorade campaign, Lamar continues to redefine how ...

The iconic Gatorade shower from the Philadelphia Eagles’ Super Bowl 59 victory is getting new life in Gatorade’s biggest celebrity marketing campaign ever. The memorable moment will be featured in a ...

Placing bets on the Super Bowl? Here's how to guess which Gatorade color will be poured on the winning coach. The post What ...

Caitlin Clark stars alongside some of the biggest names in basketball in a new Gatorade campaign. Rap artist Kendrick Lamar narrates the 60-second "Lose More. Win More" ad released last week, with his ...

Gatorade has unveiled its latest campaign, “Lose More. Win More.”, a bold extension of its iconic “Is It In You?” platform, which aims to spotlight the perseverance and inner grit that fuel elite ...

Kendrick Lamar isn’t a professional athlete, but he does know about how it takes hard work to find success. That’s just what Lamar discusses in a voiceover for a new Gatorade ad. In the video (which ...

WNBA All-Star weekend is a celebration of the league's growth, but also a reminder of the game's incremental progress-and Gatorade has the game film to prove it. In its newest campaign, "Let Her Cook, ...

Gatorade dropped quite the telling advertisement on Wednesday ahead of the highly anticipated return of Luka Doncic to the American Airlines Center for the Los Angeles Lakers' matchup against the ...

A long-awaited childhood dream finally came to fruition for former UConn women's basketball star Paige Bueckers on Monday when the Dallas Wings officially took her with the No. 1 overall in the 2025 ...

A blue margarita sitting on a cutting board. - Oksana Mizina/Shutterstock Unsurprisingly, Gatorade is not the first thing that comes to mind when you think about ingredients that could be used to give ...