Intense competition and consumers’ growing awareness of promotion have made a modern marketer’s job challenging. Content that could have worked wonders until recently may now fail to attract attention ...

Businesses continuously seek innovative ways to drive conversions and elevate their online presence, and video has emerged as a formidable tool for engaging audiences and compelling them to take ...

I'm not sure if Nielsen has ever aired a commercial before, but it just released a nifty "explainer video" vis a vis YouTube to promote the official rollout of its "Big Data + Panel" measurement ...

Google is pushing its AI research assistant NotebookLM into more creative territory. The latest update introduces new video ...

“Hello people from the future!” That’s how Sujan Dutta starts all his YouTube videos before he unpacks the complexities of artificial intelligence (AI). The RIT computing and information sciences Ph.D ...