A solid infrastructure and collaborative communication are the keys to successful supply chain management. When laying the groundwork, business-to-business partnerships that focus on maximizing ...

The Information Commissioner's Office (ICO) has published new guidance on direct marketing using electronic mail and live calls, aimed at providing a more detailed overview of the rules on direct ...

Bronto Software is no dinosaur. Founded by former Red Hat executives and launched in 2002, the e-mail marketing software provider has certainly seen its industry and marketplace evolve and change ...

It costs about the same to send a million e-mail messages as it does to send a thousand, but running an e-mail marketing campaign is still an overwhelming project. Simply from a technological ...

You’re trying to ramp up your marketing efforts but things are at a standstill. Sure you have an e-mail list but, for some reason, you’re not getting the desired response rate. “Your e-mail list is ...

The DIFC guidelines provide practical guidance for DIFC-registered entities engaging in electronic direct marketing, including useful “dos” and “don’ts”. What Do DIFC-Registered Entities Need to Know?

E-commerce includes buying and selling activities conducted online and through other electronic media and devices. The proliferation of online retail and e-commerce make the use of marketing tools ...

There’s no limit to the number of hats you wear as an e-commerce brand owner. Some tasks will be right in your wheelhouse; others will feel completely foreign. In the case you can’t seem to hire ...

It costs about the same to send a million e-mail messages as it does to send a thousand, but running an e-mail marketing campaign is still an overwhelming project. Simply from a technological ...