More than 90 percent of HNWI are active on social media ... from digital-pure players. 3. Digital advertising creates a clear and measurable return on investment for luxury brands’ creative ...
If it were a country, it would be the fourteenth largest advertising market worldwide, outbidding such major players ... the digital divide present in Indonesia through street art. Brands with ...
Yet another big shift is happening in digital advertising - a few years ... different companies entering the space. New commerce media players include not only retailers, but also banks, airlines ...
Drenik: The biggest players ... give for brands considering whether to invest in retail media? Nussenbaum: Don’t wait to see how it plays out. We already know that conventional digital ...
Historically, audio has typically played second fiddle to visuals in brand identity, mainly because early media was dominated ... clear that sound is now a key player. Brands that overlook sound ...
With our inaugural list of retail-tech power players ... is differentiating itself by helping brands sell physical products in virtual stores, not just digital goods. The company's clients ...
Brands that recognise new trends and prepare ... user-generated content will be the new trend that most digital media players will look to tap. While citizen journalism is common in print ...
With credit card penetration still low, the digital media players have to innovate with ... major digital advertising spends of most brands, have also reportedly seen a drop in ad spends in ...
The Players’ Tribune has always filled a unique space in the greater sports media landscape. The digital outlet launched by ...
As part of The Drum’s focus on Finance & Utilities, the all-digital bank’s executive director of brand and sponsorship ...
Major brands ... Player uniforms were the main source of value for both the WNBA technical partner and team sponsors. This asset received nearly 207K overall exposures across broadcast and social ...