The margin of error allows you to use smaller sample sizes when conducting customer surveys. The measurement directly relates to the size of your sample, with larger ...

The construction of effective customer satisfaction surveys becomes part of a pivotal strategy for achieving a deeper connection with customers. The creation of winning customer satisfaction surveys ...

Alex Ross is cofounder & COO at Hire Horatio CX. Horatio CX manages the CX & other customer needs for today's fastest-growing brands. Historically, many companies used customer service surveys to ...

The polite but insistent phone calls started coming for Brian Wille not long after he purchased his Odyssey minivan at Darrell Waltrip Honda in Franklin, Tenn. Was he satisfied with his purchase? Was ...

Subaru took the top spot, Toyota fell and a couple of U.S. brands moved up in the latest American Customer Satisfaction Index results focused on the automotive industry. The results of the closely ...

The Birmingham Water Works has a full in-house public relations department, two outside PR consulting firms, two lobbyists, and years of failing marks on customer service surveys. And board members ...