From lip liner to blush, the biggest creators are always on the hunt. The cool-toned makeup trend crept in so quietly and so universally, you might not have even noticed it until your FYP was ...

It’s almost an understatement to say that “Euphoria” revolutionized the cosmetics industry — not just for the makeup and crafts departments in the TV landscape, but the entire billion-dollar consumer ...

Cool-toned makeup is set to be a huge makeup trend in 2026, with ash grey eyeshadow, mauve lip liner and cool contour shades dominated our makeup bags.

Davy confirmed the third installment will also feature her brand, Half Magic Beauty, which is cofounded by series creator Sam Levinson and A24. The popularity of the hit HBO series, which has ...