Indians are known to have a self-care remedy for every possible issue. From home remedies to certain medicines, Indians usually tend to find solutions for regular problems like fever, cough and pain ...

MUMBAI: Cadbury Gems, India’s most playful bite-sized chocolate brand, is launching into orbit with its latest campaign, taking fun to a whole new galaxy. True to its tagline, Jitney Colours, Utni ...

While Dolo-650's popularity is notable, health experts caution against overuse. In India, paracetamol is widely available, with many people taking it at the slightest sign of fever. Among the various ...

Cadbury Gems, a confectionary brand, aimed to reinforce its position as a fun and colorful brand for children in India through the 'My Masti My Music' campaign, targeting Generation Alpha.

New Delhi: True to the brand’s spirit of masti, the Cadbury Gems’ new film brings together an explosion of colours and the magic of outer space to create a delightful experience for kids while echoing ...

In the pantheon of Indian advertising, certain campaigns transcend their commercial purpose to become cultural touchstones. The Cadbury Gems Museum advertisement stands as one such masterpiece. A ...

Regular pandas are rare, but what about rainbow pandas? Ogilvy India has extended Cadbury’s ‘masti’ (meaning fun in Hindi) image and brings the audience deep into the forest to search for the ...

Cadbury Gems is a popular chocolate brand among kids in India. However, considering the ever-evolving consumer set, the aware consumer base was growing up & steadily moving out of the target group.

Cadbury India’s latest campaign for its brand Gems attempts to refresh the brand’s proposition ‘Raho umarless’ (Remain ageless) against the backdrop of cricket. The series of seven films see the brand ...

In India, paracetamol is widely available, with many people taking it at the slightest sign of fever. Among the various brands, Dolo 650 has emerged as the most popular in recent years, experiencing ...